HeSCA Reunion – June 3-4, 2005
HeSCA has come a long way since its first days as the Council on Medical Television when a small group gathered in the late 1950s to share their interest in applying this new medium to health care communications. To commemorate our journey, we’re having a reunion! Planned to coincide with the annual meeting, HeSCA’s reunion is a time for catching up with old friends, reconnecting with people you haven’t seen in a while, and reflecting on professional and personal matters that are important to you.
Reunion activities will be held June 3–4 at the conference hotel. It will feature a special lecture on the history of HeSCA by a notable early member and will culminate with the Media Festivals Awards Banquet and Dance. An optional trip is also being planned for Saturday.
Reunion Lecture: History of HeSCA
At a 1959 conference on “Television and Post Graduate Medical Education", co-sponsored by the Institute for Advancement of Medical Communication and the American Academy of General Practice, a continuing body called the Council on Medical Television was formed.
The goals established at that time were: 1) to act as a clearing house for information relative to medical television, 2) to gather and disseminate data on experience of those facilities currently conducting programs for medical education, 3) to insure that information is generally available regarding audiovisual techniques and material which may be used for medical television programming, 4) to explore the possibility of designing studies of what types of production will best meet the varied needs of post-graduate medical education, and 5) to serve as a mechanism whereby the various resources of organizations concerned with continuing medical education can be brought to focus for effective attack on important problems.
On October 15 and 16, 1959, the first formal meeting of the Council on Medical Television was held at the National Institutes of Health. The organizational pattern for succeeding meetings was established at this time.
In 1964, the Council on Medical Television separated from the Institute and was incorporated as a separate organization. In 1971, the name was changed to the Health Sciences Communications Association ( HeSCA), and then to the Health and Science Communications Association in 2001 to recognize the broadened scope of objectives and activities of the organization.
HeSCA has come a long way from these beginnings to become a leader in biocommunications technology that could never be imagined at its inception. The “History of HeSCA” lecture will trace this path, highlighting the many contributions to the industry and illustrating just how far the field of health and science communications has progressed.
Reunion Cruise
If you came for the reunion and not for the lectures, spend Saturday with old friends cruising Seattle's harbor. Stop at Tillicum Village, the Northwest Coast Indian Cultural Center for a delicious lunch buffet, a spectacular performance showcasing the customs, beliefs and dances of the Northwest Coast Indians, and time to explore the forested trails and picturesque beach walks on Blake Island State Park. (www.tillicumvillage.com)
Media Festival Awards Reception and Dinner Dance
Join colleagues and guests as we recognize the best in our field. A sumptuous dinner is followed by the annual awards show. Once you've had the pleasure of congratulating all the winners, celebrate a successful conference by dancing the night away. The Awards Reception, Banquet and Dance is included in the conference registration fee. If you would like additional tickets for your spouse or friends, just request extra banquet tickets on the registration form
Lillian Elaine Wilson, daughter of Elmer Friman, president of HeSCA in 1978 who died while in office, will be at the Media Festival to present the Elmer Friman Best of Show award in her father’s name.
Auction
HeSCA 's annual auction promises a wide variety of treasures up for bid, all in support of the activities of your association. Food and drink will be available. So bring your checkbook or credit card, join your friends and colleagues, and have fun! For more information about the auction and to download an auction donation form, click here.
Note: HeSCA ia a 501(c) organization and some or all of your contributions may be deductible against your federal income tax. IRS regulation limit the amount of deductions you may take as a result of your contribution of the aforementioned property. Consult a qualified tax advisor for guidance in your individual situation.
Seattle Underground Tour and Dinner
See a unique side of Seattle in this private, guided walking tour beneath the sidewalks and streets of Seattle. The tour begins inside Doc Maynard’s Public House, a restored 1890s saloon and continues with a walk through historic Pioneer Square and three different sections of the Underground. Browse Rogue’s Gallery where you’ll find portraits of Seattle’s colorful characters and other displays depicting Seattle’s past. Here you will also have a chance to purchase work by local artisans. Then enjoy dinner and games with your HeSCA friends at Doc’s Lounge.
Be prepared for the underground landscape to be moderately rugged: You will encounter six flights of stairs, uneven terrain and spotting lighting. Leave your spike heels behind!
