Program...
Geoff R. Austin, MBA, MHA
ECG Management
Business Planning for Support Service Departments
Friday, 3:15pm
Given the financial constraints facing academic medical centers (AMCs) across the country, service-oriented departments must ensure that they are adding value to the organization and focusing department goals on meeting overall AMC needs. Incorporating a written business plan...
Deena Ebbert
ChartHouse Learning
The FISH! Philosophy: Building a healthy workplace
Keynote, Thursday, 8:30am
The phenomenal international best selling book FISH! tells the story of a fictional company that transformed itself by applying lessons learned from an unlikely source – Seattle’s Pike Place Fish Market. Despite a difficult work environment...
Panel, Thursday, 11:00pm
Gone Fishing: Putting the FISH! Philosophy into practice
David Gassner
Schooner Technical Media Training
Web Publishing for Everyone
Workshop, Thursday, 1:30pm
The Macromedia Web Publishing System is a complete, scalable web content management solution that empowers organizations to collaborate, manage, and publish to websites within a centrally controlled, standards-based environment. Learn how to use Contribute with Dreamweaver to empower faculty and staff...
Ellen Guttadauro, Lisle George, Steve Hollingsworth
UC Davis School of Veterinary Medicine
Media-Rich Syllabi for Veterinary Students
Friday, 11:30am
Veterinary students are traditionally provided with printed course syllabi and handouts of lecture notes. Many visuals shown in lecture cannot
be included
...
Roger Hickinbotham
Leicester General Hospital
Going for E: e-learning’s impact on production
Saturday, 4:05pm
The presentation will examine the recent development of the Health Education Video Unit (HEVU) from a stand alone video production unit to a team player in the new Directorate of Clinical Education. In doing so the unit is addressing the need for...
Tom Kidder
Dartmouth-Hitchcock Medical Center
In Their Own Words: Scripting Non-Professional Talent
Saturday, 4:25pm
Video producers are often faced with the challenge of using non-professionals as on-camera talent. One of the most common acting roles is that of host-narrator—quite often a physician or nurse who...
Lori J. Klein
National Library of Medicine
Internet Resources from the National Library of Medicine
Friday, 11:00am
Need some information and not sure where to start? Whether you are looking for the latest references, disease information, historical images, or just a definition, the National Library of Medicine’s (NLM) Web site is the place to start. Various resources...
Microsoft
Beyond 'The Customer is Always Right' - Building Customer Loyalty
Friday, 1:30pm
Biocommunications in the medical center and university is no longer the “required” and therefore sacrosanct service provider. Survival as an internal department is now every bit as...
Steve Mack
Principal, LUX Media
Streaming Media: State of the Medium
Keynote, Friday, 8:30am
From its inception in 1995, streaming media has experienced continual double digit growth in annual viewership. Initially used as eye candy to attract people to web sites, it is now...
Producing Streaming Media: Best Practices
Workshop, Thursday, 1:30pm
Streaming media incorporates a number of different disciplines -- audio production, video production, data compression, networking, and HTML authoring. Taken individually, none of these is particularly taxing, but the entire process...
Richard A. McNeely, John R. Hall, Richard A. Collins, Eric Schaufelberger
Arizona Health Sciences Center, University of Arizona
Managing a Streaming Video Server as a Multifaceted Resource for an Academic Medical Center
Friday, 10:00am
After a decade of providing videoconference origination services, University of Arizona Biomedical Communications’ staff launched a streaming video service in 1999. Initially, streaming video complemented existing network distribution of educational events. It quickly...
Richard H. Paine
The Boeing Company
Boeing Wireless and Similarities to Medical Industries
Saturday, 2:00pm
The Boeing Company architects, engineers, designs, and builds aerospace systems to support governments, airlines, and enterprises. The Boeing Company uses Wireless LANs to provide extensions to its Intranet to deliver 3D Computer Aided Design (CAD) drawings and other high bandwidth applications. In addition...
Lynn Povanda
George Washington University Medical Center
Sorry, I Can’t Help You!!
Friday, 2:30pm
After years of working with Classroom Services in an academic medical setting with constant changes in environment, staff, and technology how can a department maintain quality customer service? Working with technologies that are constantly changing by the hour, how do you keep...
Ron Sokolowski
Eastern Business Service
So You Are Starting Your Own Business…
Workshop, Thursday, 1:30pm
Are you thinking of leaving the relative comfort (or discomfort) of your current job and striking out on your own? Are you being forced to reconsider your options because of downsizing or reorganization? Have you always dreamt of being your own boss? This workshop is designed to ease the transition...
Tambra R. Stevenson
Tufts University School of Medicine
Youth Opportunities in Health Study: A social marketing approach to creating an evidence-based health career website
Saturday, 3:45pm
The Tufts Health Career Opportunity Program (HCOP) website was designed in a paternalistic fashion lacking student input. The purpose was to identify web features, content, and preferences in creating...
Shari Thurow
Grantastic Designs, Inc
Search Engine Visibility vs. Site Usability: When Principles Unite
Keynote, Saturday, 8:30am
When prospects clicks on a link from Google, Yahoo, or any other search engine and arrive at your site, do they land at the most appropriate Web page? And, if they do not land on the most appropriate page, can visitors easily find...
Designing Search-Engine Friendly Web Sites
Workshop, Saturday, 10:00am
A search-engine friendly Web site is a user-friendly, search-friendly, and persuasive site that converts visitors into “buyers”. This is true whatever the purpose of the site: information, education, e-commerce, entertainment, etc....
Derek J Tutssel
Medical Illustration UK Ltd
Live Interactive Video Utilising Microwave-link Technology
This presentation is based on a live interactive video link produced by Medical Illustration UK Ltd at the Royal Brompton Hospital in London once a year. Two hundred delegates in a remote lecture theatre take part in a live-interactive bronchoscopy that is broadcast from the top floor of this impressive Victorian structure almost one mile away.
