49th International Conference on Health & Science Communications

Conference Overview (schedule subjet to change)

Wed
5:30		HeSCA Board of Directors TBA Opening Reception
Thurs		-----------------------------------------------------------
Morning		Theme: Creative Technology Gets a Second Life Keynote: Healthcare Informatics in the Metaverse Randall Moss Futuring and Innovation Center American Cancer Society Featured Plenary: Social Networking & Teaching with Social Technology Harry E. Pence, PhD Professor of Chemistry, SUNY - Oneonta Other presentations to follow (see Thursday schedule)
Lunch		Lunch on your own ABCD Business Luncheon
Afternoon		Workshops/Field Trips (select one): The Deep Structure of the Web Page: Structural markup for search optimization, accessibility, and design flexibility Health Literacy: Using Metaphors and Stories to Communicate Your Health Message Experimenting to Learn. Learning to Experiment. Tour of Yale University and the Anlyan Center Anatomy Lab
Evening		Sailing on Schooner and Dinner (optional activity)

Friday		-----------------------------------------------------------
Morning		Theme: Creating Web Experiences Keynote: Information Architecture in the Virtual World Phillip Simon ITS Web Services Department Yale University Featured Plenary: *Evolving the "Enterprise Interface"* Patrick J. Lynch ITS Web Services Department Yale University Other presentations to follow (see Friday schedule)
Lunch		Networking luncheon
Afternoon		Theme: Innovations in Imaging Featured Plenary: The Inner Life of a Cell: 3-D Scientific Animation David Bolinsky Xvivo Scientific Animation Other innovation presentations to follow (see Friday schedule) Theme: Breaking Down the Walls: Telemedicine and Distance Learning Featured Plenary: Interactive Video Outreach Craig Locaitis Lister Hill National Center for Biomedical Communications National Library of Medicine Other Telemedicine and Distance Learning presentations to follow (see Friday schedule)
Evening		Annual Auction and Reception ABCD Dinner and Roundtable Discussion (following auction)

Saturday		-----------------------------------------------------------
Morning		Theme: Managing Creativity Keynote: The Nature of Creative Development: Managing Creativity Jonathan Feinstein, PhD Yale University School of Management Author of The Nature of Creative Development Featured Plenary: Adding Value and Revenue to Your Creative Services Group Ray Aldrete, Red Team Advisors, Inc. Other management presentations to follow (see Saturday schedule)
Lunch		HeSCA Business Luncheon
Afternoon		Themes: Innovations in Imaging and Managing Creativity (con't) Featured Plenary: Implementing an Enterprise Level Digital Asset Management (DAM) System Jenniver L. Torrance, Jackson Laboratory, Maine Other presentations to follow (see Saturday schedule)
Evening		Media Festivals Awards Reception and Dinner

Thursday, June 19 (schedule subject to change)

8:30 - 9:35		Theme: Creative Technology Gets a Second Life Keynote: Healthcare Informatics in the Metaverse Randall Moss Futuring and Innovation Center American Cancer Society
9:35 - 10:00		Break
10:00 -11:45		Featured Plenary: Social Networking & Teaching with Social Technology Harry E. Pence, PhD Professor of Chemistry, SUNY - Oneonta *Harnessing the power of social media to message credible information on weight loss* *Crossing Boundaries and Opening Windows*
11:45 - 1:45		Lunch on your own ABCD Business Luncheon
1:45 - 4:45		Workshops/Field Trips (select one): The Deep Structure of the Web Page: Structural markup for search optimization, accessibility, and design flexibility Patrick J. Lynch Information Technology Services, Yale University Health Literacy: Using Metaphors and Stories to Communicate Your Health Message Helen Osborne, Health Literacy Consulting Experimenting to Learn. Learning to Experiment. Eli Whitney Museum Tour of Yale University and the Anlyan Center Anatomy Lab
5:15		Sailing on Schooner and Dinner (optional activity - leave hotel at 5:15 sharp)

Friday, June 20 (schedule subject to change)

8:30 - 10:00		Theme: Creating Web Experiences Keynote: Information Architecture in the Virtual World Phillip Simon ITS Web Services Department, Yale University Featured Plenary: *Evolving the "Enterprise Interface"* Patrick J. Lynch ITS Web Services Department, Yale University
10:00 - 10:30		Break
10:30 - 12:00		Theme: Unleashing Creativity Health Literacy: What it is and why it matters to you *Creativity is Dangerous* *Creativity Playtime*
12:00 - 1:30		Networkng Luncheon
1:30 - 3:00		Theme: Innovations in Imaging *The Inner Life of a Cell: 3-D Scientific Animation* *Medical Archive or Contemporary Art? The Cushing Brain Tumor Registry* *The Galapagos Project*
3:00 - 3:30		Break
3:30 - 5:00		Theme: Breaking Down the Walls: Telemedicine and Distance Learning *Interactive Video Outreach and Distance Learning for Minority High School Students* Tapping into Free Multimillion$ from the Feds for Telehealth *Models and Tools for Rapid E-learning Development*
5:30		Annual Auction and Reception
7:00		Dinner on your own ABCD Dinner and Roundtable Discussion

Saturday, June 21 (schedule subject to change)

8:30 - 10:00		Theme: Managing Creativity Keynote: The Nature of Creative Development: Managing Creativity Jonathan Feinstein, PhD Yale University School of Management Author of The Nature of Creative Development Managing New Technology: Panel discussion
10:00 - 10:30		Break
10:30 - 12:00		Adding Value and Revenue to Your Creative Services Group Emerging Trends Integrating Media Design with Healthcare Facility Design Are We Specialists or Generalists? Confessions of a One Man Band: Going it Alone in Biocommunications
12:00 - 1:30		HeSCA Business Luncheon
1:30 - 5:00		*Implementing an Enterprise Level Digital Asset Management (DAM) System* *Branding the University* *Image Awareness: Photography, Health and Social Change* Art in Medicine & Medicine in the Arts *Design and Production of HD Digital Signage*
6:30		Media Festivals Awards Reception and Dinner

schedule

Registration Form

notable gatherings